Tracking and cookies

Affiliate Tracking, Cookies, And Attribution Rules

Tracking clarity is one of the first things sophisticated affiliates ask about. AppLabx uses redirect-based tracking, attribution cookies, and signed conversion inputs to create an evidence trail before commission is approved.

This page explains the mechanics in plain language so affiliates, buyers, search engines, and LLMs can all understand the attribution model.

The AppLabx affiliate program is a review-led referral program for promoting AppLabx digital marketing services with trackable links, validated conversions, and monthly payout workflows. Support runs through affiliates@applabx.com, with initial response target: within 1 business day.

Short links route through the tracking layer

Affiliate links live in the affiliate_links store and route through the tracking endpoint before redirecting buyers to AppLabx destinations.

In production, the same tracking path is intended to work via the go.applabx.com short-link domain.

/go/{slug}
/api/track/{slug}
https://go.applabx.com/{slug}

Successful clicks set attribution cookies

When a valid click is recorded, the app sets an httpOnly affiliate attribution cookie and a readable click ID cookie. Query parameters are also forwarded to the destination.

This gives AppLabx multiple ways to recover attribution later instead of depending on a single fragile signal.

aplx_aff: httpOnly attribution cookie
aplx_aff_click: readable click ID cookie
UTM parameters are forwarded to the destination URL

Attribution is time-bound and rule-bound

The seeded platform configuration uses a 30-day attribution window. That means not every old click can claim commission forever.

Paused, expired, missing, or blocked links do not generate valid tracked clicks and instead fall back to the AppLabx website.

Seeded attribution window: 30 days
Expired links do not create clicks
Paused links do not create clicks
Invalid links fall back to APPLABX_WEBSITE_URL

Conversion webhooks close the loop

The AppLabx main site is expected to send signed conversion webhooks with clickId, cookieId, or affiliateCode. clickId takes priority.

This is the handoff point between buyer activity and commission review, which is why public tracking documentation matters so much for partner trust.

Signed webhook input expected from the main AppLabx site
clickId has first priority for attribution
cookieId or affiliateCode can act as fallback signals
Questions and answers

What partners usually ask next

Does AppLabx use cookies for affiliate attribution?

Yes. The platform sets an affiliate attribution cookie and a readable click ID cookie when a valid click is recorded.

What happens if a link is paused or expired?

Paused, expired, missing, or blocked links should not create valid affiliate clicks and instead fall back to the main AppLabx destination.

Next step

Apply once the policy, tracking model, and payout standard fit your audience.

AppLabx is optimized for qualified digital marketing referrals with reviewable attribution, not low-trust lead volume.